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10. Conference : Asia Leadership
Project type
Brand Strategy, Brand Creation, Art Direction, Project Management, Illustration, Mobile App Development, AV Production and Management, Photography, Film, Motion Design, Conference Graphics
Date
2015
Location
Shanghai
Client:
Cushman & Wakefield
Project overview:
The Asia Leadership Conference was designed to bring together leadership teams from across the region and build on the messaging established at the European Partners’ and Directors’ Conference. With a new theme of ‘Transformation,’ the event focused on showcasing progress and developments since the European conference, while maintaining alignment in strategic messaging. My role involved collaborating with suppliers and partners in Asia to shape the visual identity of the event, reinforce key messages, and support the overall delivery of the conference.
Deliverables:
Asia leadership internal staff conference
Deliverables included:
- Event theme and branding: Created the visual treatment around the theme ‘Transformation’ to include motion graphics for the screens
- Stage building: Worked with AV and stage company and supply full AV support to produce the event
- Film assets: Worked with a film company to produce follow on film tailored for the Asia market
- AV production: I was the live producer for the Asia Conference, calling and producing the live event alongside the AV team
- Event production: Worked with an app supplier and produced the delivery of the conference content and interactivity via mobile devices
- Presentation documents: Created and delivered numerous presentations for key speakers.
- Party Event: Delivery of an end of conference party.
